FG Owner Blog

A blog dedicated to business owners and relevant topics. These include improving valuation, long term business strategy, yearly business planning, and departmental roadblocks that require ownership guidance to clear.

Channel conflict can inhibit revenue growth
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Channel conflict can inhibit revenue growth

Blog, Marketing Insights, Owners Blog, Strategy

Channel conflict can inhibit revenue growth

By John Frantz|2018-05-15T12:13:57-05:00May 3rd, 2018|Blog, Marketing Insights, Owners Blog, Strategy|

Improving economic conditions bring top line revenue growth potential for tech developers and their channel. How can we make growth happen faster? How do we prevent destructive performance conflicts within the channel, between technology developers and solution vendors from causing everyone to miss out on potential growth? Today leading technology developers design their [...]

Tips to improve marketing results in 2018
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Tips to improve marketing results in 2018

Blog, Marketing Insights, Owners Blog

Tips to improve marketing results in 2018

By Greg Huegerich|2017-11-22T11:44:02-06:00November 22nd, 2017|Blog, Marketing Insights, Owners Blog|

While there’s a lot of optimism around today’s economy, we talk with prospects every single day who have struggled to see the real impact in 2017. Today we’ll look at 2 of the major reasons for that struggle, and offer some suggestions on how to improve both your marketing and sales results in 2018. We [...]

A place at the Frantz Group Marketing Table
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A place at the Frantz Group Marketing Table

Blog, News, Owners Blog, Strategy

A place at the Frantz Group Marketing Table

By John Frantz|2017-06-28T16:34:56-05:00June 16th, 2017|Blog, News, Owners Blog, Strategy|

When I was growing up in my large extended family, we would always have to add card tables to the end of the main dining table to accommodate all my grandparents, aunts, uncles, cousins and friends for holidays, birthdays, and any event where we celebrated by gathering people together. My parents, John and Kathyrn, insisted [...]

Improving your strategic approach to marketing campaigns
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Improving your strategic approach to marketing campaigns

Demand Generation, Marketing Insights, Owners Blog, Strategy

Improving your strategic approach to marketing campaigns

By Greg Huegerich|2016-10-24T15:09:00-05:00September 9th, 2016|Demand Generation, Marketing Insights, Owners Blog, Strategy|

When it comes to running successful B2B Technology Lead Generation programs, your upfront strategy and ongoing discipline are both essential to success. Today, we recap several recent articles that are all designed to help your organization develop the right approach to getting in market with successful marketing campaigns. By creating more strategic marketing campaigns, your organization [...]

Campaigns should build a better bridge to the Economic Buyer
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Campaigns should build a better bridge to the Economic Buyer

Blog, Marketing Insights, Owners Blog, Strategy

Campaigns should build a better bridge to the Economic Buyer

By John Frantz|2016-10-24T15:09:04-05:00August 1st, 2016|Blog, Marketing Insights, Owners Blog, Strategy|

Want a better finish to the year? Build a better bridge to the economic buyer with your outbound marketing campaigns As my clients battle for their share of growth in 2016, the fray is fierce, the effort boundless… The stakes are high.. because the opportunities are towering… and we all know business gained now wields [...]

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